HelloBody Cares: Stay Proud During Pride

At HelloBody, we’ve always been committed to celebrating diversity and inclusion. You may have already checked out our pride campaign, “Love is Love & Skin is Skin”, across the HelloBody UK Instagram Page. Sticking to our core values of championing openness, we believe that everyone should be able to truly love and embrace themselves just the way that they are.

You might have noticed that this blog has arrived a little bit after the official pride month. This is because we believe that the LGBTQIA+ community should be celebrated all year round. Keep reading ahead to find out what HelloBody have been doing to support pride during 2020.

HelloBody's COCO Kiss and Rich pride lipscrub range.

RAINBOW Kiss + Rich

In some regions, we launched a limited edition of our classic lip-care duo: RAINBOW Kiss + Rich, with each set corresponding to certain colours of the pride flag. For every purchase of each set, HelloBody donate 1€ to Le Refuge. Le Refuge provide support and accommodation for queer people between the ages of 18 to 25 who have been rejected by their families, left in difficult circumstances, or facing persecution for their identity. So far, their team of 23 employees and 455 volunteers have provided support for over 8000 young people.

Whilst these are not available to purchase in the United Kingdom, we are proud to support fantastic initiatives such as Le Refuge.

It’s History – Not a Mystery

Over the past few weeks, we have used the HelloBody UK Instagram account to discuss the history of pride, and how the pride flag came to be what we know it as today. As you will notice from the colour choices, the RAINBOW Kiss + Rich sets mentioned above reference the original pride flag, created in 1978 by civil rights activist, Gilbert Baker. We discussed how this came about on our story, as well as how the flag has been altered over time by artists such as Daniel Quasar to reflect pride as we know it today.

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We also posted photos representing each colour in the Pride flag, discussing their significance and meaning. If you missed these posts and stories, then there is no need to worry. We have added this as a highlight reel on our page so you can revisit our bitesize history lessons at any time! You can check these out here.

Amplifying Voices

It has been 53 years since homosexuality was decriminalised in the UK, and we still have a long way to go in our fight for equality. Without the help of various charities around the UK, we would be nowhere near where we are today. Every few days, we highlight a British charity dedicated to helping LGBTQIA+ communities and discuss the work they do to support queer people in the UK.

Much More to Come

Our support does not stop there. Keep your eyes peeled on our Instagram page to see what else HelloBody UK will be doing to show their support for pride 2020. Stay proud, Beauties!